Let’s take a look at why your business could benefit from employing Wali in your digital solution!
For this blog post, we’re going to try and experiment with those who prefer graphics over words. A lot of people (probably 80% of the world’s population) are visual learners, and thus far our blog’s format has been reliant on text. So let’s try something new! So to all the graphics lover out there, this post is for you! ❤️️
If you didn’t already know; Our product line Wali has many useful modules that you can leverage to make your day a lot easier! From our Digital Loyalty to our Private channels, everything we develop has one thing in mind: “Make the user’s life easier!”
We thought that in this installment we compile an infographic that best conveys a day in a life of a manager if your business employs Wali.
Continue reading “How Wali Can Help Improve Your Manager’s Day”
Customer’s Habits are Changing, Shouldn’t You?
Big City Marketing
If you do business in the big city, you know that marketing is done literally everywhere. From the old fashion radio and billboards to street corner promoters; all of whom have one goal in mind, drive more foot traffic to the stores. But traditional marketing is a…Well, it’s not dying per se, but it is losing momentum.
Now, there’s nothing wrong with traditional marketing, in fact, we don’t ever see traditional marketing ever dying completely because let’s face it there are still segments of the population who are tech-resistant. But for the rest of us? That is over 198.9 million Americans (reported by comScore) who are using smartphones and are therefore receptive to technology changes.
People more than ever (Thanks to Social Media trends) are more likely to engage with businesses that they love. This engagement though is not a 9-5 (business hours), this is potentially 24 hours engagements. Where people are spreading the word about your business, ordering online and even just giving you feedback about how to do something better. Customers nowadays need more than just a billboard telling them that you’re having a flash sale or a happy hour, no, they want you to give them a text message or push notification inviting them to our flash sale or happy hour.
“Customers nowadays need more than just a billboard telling them that you’re having a flash sale or a happy hour…they want you to give them a text message or push notification inviting them to your flash sale or happy hour.”
Customers are changing, and while the small to mid-size business segments are not responsible for this trend (you can thank the Silicon Valley for that.) Small businesses entrepreneurs like you need to recognize that the paradigm has shifted, and the shift is a more customer-centric marketing effort. And with the right tech, you can dominate your local competitors by being ahead of the game.
Of course, a centric based marketing effort is not a new idea, but we’re going to give you one example why without the right tech, this type of marketing would not work.
Continue reading “Idea Talk: Why Small Businesses Need to Embrace Technology into Their Marketing Efforts”